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Optivo Product Options

Add custom product options, swatches and upcharges to any product without creating variants. Surcharges apply at checkout, so what customers see is what they pay.
See Pricing →
Free plan, paid plans from $9.99/month
Product screenshot

Features

Engraving text, colour and image swatches, dropdowns, checkboxes, dates, numbers and sliders. Choices are saved on the cart line, so your catalogue keeps only the SKUs you built.

20 Option Types

Text, numbers, sliders, dates, colour and image swatches, dropdowns, checkboxes and more.

No Variants Created

Choices are saved as line item properties on the cart line. Your product variants are never created or changed.

Surcharge Rules

Flat fee, percentage, per character, formula and quantity tiers.

Charged Right at Checkout

A Shopify cart transform function applies the surcharge, so the price customers see is the price they pay.

Conditional Logic

Show or hide options based on earlier answers.

Clean Uninstall

Uninstalling removes the option data, metafields and app embed Optivo added.

See It in Action

The Optivo dashboard, your option sets, and the style and price settings for each option.
Product screenshotProduct screenshotProduct screenshot

Compatibility

Works with:
Any Shopify store
Works with Shopify Checkout
Installs as a theme app embed

Changelog

Version 1.0.0
November 2, 2026
The first public version of Optivo Product Options.
See Full Changelog →
Optivo Product Options Pricing

Start Free, Upgrade When You Need To

The Free plan covers the core option types. Paid plans add styled options, advanced pricing and unlimited option sets, billed by Shopify.
Shopify App
Free Plan
$0
free plan
Need more? Advance is $9.99/month and Professional is $19.99/month, or save 20% with yearly billing. Charges are in US dollars on your Shopify invoice.
Install on Shopify →
Works with any Shopify store
Everything Included
Text box, number, dropdown and checkbox options
Options never create product variants
Option details on the cart line
Email support
Swatches, date picker and advanced pricing from $9.99/month
Most popular
Free
The core option types, to get started.
$0
free
Text box, number, dropdown and checkbox
Options never create product variants
Option details on the cart line
Email support
Install on Shopify
Most popular
Advance
Styled options and advanced pricing.
$9.99
/ month
Everything in Free
Date picker, image swatch and colour swatch
Advanced pricing and tooltips
200 orders/month plus live 1:1 meetings
Install on Shopify
Most popular
Professional
Unlimited option sets and styling.
$19.99
/ month
Everything in Free and Advance
Unlimited product option sets
Up to 10 option styling themes
Live previews for product options
Custom CSS and HTML sections
Unlimited designs and support
Install on Shopify
All charges are billed in US dollars by Shopify, every 30 days. Pay yearly and save 20%: $95.90 a year for Advance, $191.90 for Professional.
Free plan available
Billed by Shopify
Clean uninstall

Frequently Asked Questions

Does Optivo Create Product Variants?

No. Customer choices are saved as line item properties on the cart line, so your variants are never created or changed and your catalogue keeps only the SKUs you built.

How Are Option Prices Charged?

A Shopify cart transform function applies any surcharge at checkout, using the same settings as the preview on the product page. The price a customer sees is the price they pay.

Is There a Free Plan?

Yes. The Free plan includes text box, number, dropdown and checkbox options with email support. Advance ($9.99/month) adds date pickers, colour and image swatches and advanced pricing. Professional ($19.99/month) adds unlimited option sets, styling themes, live previews and custom CSS and HTML. Yearly billing saves 20%.

What Happens if I Uninstall?

Optivo removes the option data, metafields and app embed it added, so your store is left clean.

Ready to Get Optivo Product Options?

Add product options without creating variants
Install on Shopify

Need a Custom Plugin
or Shopify App?

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Optivo Product Options icon
Optivo
Product Options for Shopify
Optivo option set editor with a live preview of the options
20 option types
No variants
Charged at checkout
New on the Shopify App Store

Product options without the variant mess

Engraving, swatches, dates, checkboxes and add-on prices on any product. Choices are saved on the cart line, so your catalogue keeps only the SKUs you built.
Start with
Free plan
Upgrade from
$9.99 / month
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